Crisp Voices Blog

Happy Holidays! We are giving away an iPad 3 to celebrate

21 Dec 2011 - Tom Limongello

The team at Crisp would like to wish you a lovely holiday and a very happy New Year! In the spirit of giving, and a love of all things mobile, we are offering you a chance to win an iPad 3! (Yes, we know the iPad 3 isn't out yet, but imagine, you could be one of the first to get it!)  To enter, just check out our mobile holiday ad on your smartphone and enter your email for a chance to win.

May your snow this season be as easily wiped away and may all Yetis you encounter be friendly. 

Happy Holidays!!

-The Crisp Team

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Ad of the Week: Sherlock Holmes 2

12 Dec 2011 - Caitlin O'Connell

Crisp has a new entertainment campaign now running on the Yahoo UK mobile website for iPhone and Android phones. The ad begins with an animated banner, and once expanded the panel offers four ways to interact with Sherlock Holmes 2: A Game of Shadows. First, users can swipe to change characters from Holmes (Robert Downey, Jr.) to Watson (Jude Law). In addition, they can tap to watch the new trailer or to visit the Facebook fan page and Twitter account.

"What one man can invent another can discover." - Sherlock Holmes, The Adventure of the Dancing Men

 

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Ad of the Week: AMEX Delta

7 Dec 2011 - Caitlin O'Connell

We'd like to share a new campaign that is currently running on iPhone and Android phones. This ad from Digitas for the AMEX Delta card features animation, a tile puzzle game, tap to video, and tap to microsite to encourage mobile users to "Find a Solution to Easier Travel."

AMEX reinforces its message of easier travel through a tricky tile puzzle. Users shift the tiles around to solve the image of a smart AMEX traveler, or can tap the AMEX Delta card for an instant solution. Once the puzzle is solved, a new panel showcases a few of the benefits of using AMEX to fly with Delta. Users can opt to learn more by tapping to a video or visiting the AMEX mobile website.

Good luck puzzle solving!

 

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Singapore Flyer

6 Dec 2011 - Tom Limongello

sg 

Crisp is proud to be up and running in Singapore! Last week our CTO, Xavier Facon broke up his schedule to speak to a roomful of coders at hackerspace.sg and the week before we got covered by Willis Wee from Penn-Olson.  We are looking forward to a big 2012 led by Rosalind Tan, VP and General Manager of Crisp Media's Singapore office.

Where will you see us next? We will be celebrating with partner Smaato at their new Singapore office next week, then next year on February 2-3 we will attend Penn-Olson's Startup Asia. After that we'll be speaking at the MMA Forum April 23-25. Are we missing anything in Singapore? How about elsewhere in Asia? Let us know!

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Make your Mobile Ads Unforgettable with Add to Calendar

10 Nov 2011 - Tom Limongello

Promoting your movie launch, TV show premiere, or big sale via mobile advertising will increase brand awareness, create brand preference, and influence purchase intent.  Now you can turn intent into reality by tapping the power of the mobile device with Add to Calendar. Crisp's new Add to Calendar ad feature allows you to prompt consumers to add your event to their calendar -- making it unforgettable.

Perfect for movie studios, media companies, retailers, and even CPG advertisers promoting a product launch, Add to Calendar invites consumers to add your event to their calendar directly from the ad itself.  After tapping to add to calendar, the consumer is asked to agreed to subscribe to your calendar and the event is added directly to the calendar on their device.  Add to Calendar is available for browser-based campaigns running on iOS devices.

Watch how it works:

 

Make Add to Calendar part of your next mobile campaign.  Contact Crisp Sales.

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