Crest and Oral-B
Copy Video Link

The Crest and Oral-B creatives for Proctor and Gamble ran in the Wall Street Journal app for iPad. Both campaigns have an animated full-page interstitial with a tap to purchase. The Oral-B ad features inline video.

 Advertiser: Proctor and Gamble
Advertiser Category: CPG, Health/Beauty
Publisher(s): Wall Street Journal
Media Agency: Starcom
Creative Agency: Digitas
OS/Platform:
  • Tablet
 Ad Formats:
  • Interstitials
  • Animated Ads
 Ad Features:
  • Tap to Commerce/Download
  • Animation
  • Video/Audio

Copy Gallery Link