Diet Dr. Pepper

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In this custom Adhesion Expandable banner, animated characters vie for the user's attention. Once tapped, they expand to a transparent overlay, which encourages the user to "Hunt for the Unbelievable" for a chance to win a free trip. Once the user taps on another animated character, they can opt into the contest by providing a mobile phone number or email for a chance to win.

Advertiser: Diet Dr. Pepper
Advertiser Category: CPG
Publisher(s): Yahoo! Mobile
OS/Platform:
  • Smartphone
Ad Formats:
  • Crisp Adhesion Expandables
Ad Features:
  • Animation