GM New Models for 2012
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This series of campaigns for GM brands GMC, Cadillac, and Buick is Adhesion Expandables that feature galleries, dealer locator, and tap to microsite.

 Advertiser: General Motors
Advertiser Category: Auto
Publisher(s): Yahoo
Media Agency: Starcom
Creative Agency: Digitas & Fallon
OS/Platform:
  • Smartphone
 Ad Formats:
  • Crisp Adhesion Banners
  • Crisp Adhesion Expandables
 Ad Features:
  • Tap to Locate

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