Transformers 3
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This campaign for Transformers 3, which ran on Yahoo! and ESPN for iPhone and Android, starts with an animated Adhesion banner, which expands to a full screen panel.  Using a transparent overlay, the panel featured various Transformer characters.  From this panel, users could tap through to the microsite, purchase tickets from Fandango or MovieTickets.com, or Like the Transformers 3 Facebook Page.

 Advertiser: Paramount Pictures
Advertiser Category: Entertainment
Publisher(s): Yahoo!, ESPN
Media Agency: MEC
OS/Platform:
  • Smartphone
 Ad Formats:
  • Crisp Adhesion Banners
  • Crisp Adhesion Expandables
  • Animated Ads
 Ad Features:
  • Animation

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