News, weather and sports continue to be the top categories of mobile web content and Crisp Wireless continues to be the company powering the efforts for some of the biggest sports brands on the mobile web. Today, Pro Football Weekly joins the ranks of SI Mobile, NBC Sports, and AT&T’s March Madness coverage, launching its mobile site to kick off the NFL Playoffs. The Pro Football Weekly site, found at http://m.profootballweekly.com, or redirected from http://www.profootballweekly.com on your mobile phone, helps fans keep track of the most up-to-date football information for fans leading up to Super Bowl XLIII and kicking off the 2009 season with the NFL Draft. The Pro Football Weekly mobile site is an extension of their industry-leading online content, including the most recent NFL headlines, behind-the-scenes reports on trends and rumors around the league, in-depth game previews and predictions, and expert analysis for fantasy football players. The mobile site also will feature top blogs including Around the NFL, Road to the Draft, Super Bowl XLIII, Finding Paydirt (fantasy football) and Covering the Spread (handicapping). On top of the great content offered by PFW, the mobile site offers another avenue for mobile advertisers to reach the attractive sports channel. Crisp Wireless, with the largest premium mobile publisher network in the U.S., will help Pro Football Weekly sell and manage their mobile inventory to monetize their mobile content.
6 Jan 2009 -